Brisbane radio social media analysis
This is the third in our series analysing station social media usage in various markets to see how stations are performing during survey 1.
This report examines Brisbane.
- Nova 106.9
- 97.3 FM
- Triple M
Magic882, which is currently transitioning to Talking Lifestyle, does not currently have an active facebook page.
ABC Brisbane has the most engaged fans according to the FanPageKarma index, which looks at engagement as a factor of number of fans.
The second most engaging station is Triple M, then Hit105, Nova 106.9 and 97.3FM, during the survery period to date.
You can play with the data in the active chart below to see the number of fans and total engagement.
The top post for ABC Brisbane was a follow up story about a widower who was looking a fishing buddy, and found lots of them. It is a good example of how to use facebook to follow up stories you have covered on air. See the three strongest and weakest stories below.