ACE Radio launches ACE Digital
A new business unit has been created within the ACE Radio network.
ACE Digital will be headed up by General Manager Grant Johnstone, who will start next Monday.
As well as an internal marketing role, ACE Digital is charged with securing and growing traditional network income.
CEO Mark Taylor said, “Offering digital services has already proved to be very valuable to our clients. We can see retention and growth of our traditional radio revenue, because of our ability to also provide cutting edge digital development, video, graphic design, social media marketing and SEO services.”
As well as building multi-functional websites for a wide variety of Victorian clients, ACE Digital also provides much needed digital strategy for clients looking to navigate their way through the social media landscape.
“I see this as a logical step in growing ACE Radio’s reputation as a progressive and dynamic company that offers traditional radio clients a much wider range of strategic services,” said Grant Johnstone.
“We have an incredibly talented digital team including developers, graphic designers, video editors and content editors and it is incredibly exciting to see this team working many of our existing radio clients.”
Prior to this appointment, Grant Johnstone was General Manager of TRFM and Gippsland’s 1242 for the last eleven years during which time both stations have enjoyed considerable success. He will also continue to head up ACE’s marketing team as well as driving group promotions across the entire group.
ACE Radio will be seeking a new General Manager for their two Gippsland stations to start in July.